Odd name, great style: Discovering Rixo London
This Bohemian Rhapsody is from London
I like to go hunting for new brands and Rixo London is my latest find. It’s based out of London and comes with a vintage-ey vibe and great production ethics. Just the right mix for my taste, especially as it doesn’t break the bank. So here’s waht you need to know about this upcoming brand:
WHO… Contemporary womenswear label RIXO was founded in 2015 by London College of Fashion alumni Henrietta Rix and Orlagh McClosky. After working together as Buyers for a big company, they realized that their real passion was in design so they quit and set up the brand. RIXO is the representation of their friendship and their love for all things vintage. The founders have grown up passionately absorbed by vintage clothing and eccentric oddities. They travel the country (and beyond) and endless flea markets, searching for unique pieces and treasures. They have styled RIXO pieces with their very own vintage collection.
DOES WHAT… RIXO creates vintage inspired one-off pieces for the modern woman with a chic and effortless style. No piece is mass-produced and every print is hand painted by the founders themselves at their London studio. To ensure a certain level of exclusivity and avoid people to wear the same dress, they only produce 50 of any design. In the beginning, they launched their very first 100% silk “Virtues of Rosemary” collection, which included their iconic Camellia dress. Sold out in no time —and brought back in every print collection since — Camellia is just one of the many RIXO pieces to teach us that dressing-up is for daytime, floor-length can be casual, and style always transcends season.
…WHERE RIXO clothes are made in China in an intimate family run factory. The two designers visit the factory continually and know many of the workers by name.
AND HOW IS IT ETHICAL… Roughly 70% of the fabrics used each season is made up of 100% silk – like weight 16mm silk. Additionally they use 100% satin back viscose; a high quality material that lends itself well to the embroidery styles and silk velvets within the range. RIXO never use artificial materials such as Polyester.
Text: Margaux Lombard, February 25th 2018